Keep your business at the forefront of your customers’ minds with an email campaign that drives sales and website traffic.
Send targeted messages to specific customers with your latest content, news and offers in professionally designed and branded emails, straight to their inbox.
Build a meaningful relationship with your customer audience with a well managed email schedule that is designed to bring results.
Our expertise lies in our skills to design professional email layouts and quality content that interests and informs the customer.
With Gromedia, you can be confident your email marketing activities are working to help grow you business online.
Call 01935 420780 or email info@gromedia.com
Get in Touch
We guarantee to deliver a targeted email campaign
Features & Benefits
Increase Sales
Create offers and ‘straight to checkout’ purchase options.
Instant Impact
See sales results, or social media traction within minutes.
Reach a Global Audience
Reach thousands of customers all over the world with a single email.
Fully Managed Email Lists
We manage and maintain your email lists to help in targeted email campaigns.
Targeted Messaging
Send specific messages to each customer group.
Measure What Works
Track email opens & click-throughs to spot what your customers like.
Contact our team today to get your project started
How It Works
From managing your customer email lists to sending out a regular schedule of interesting content by email, we’ll provide a service that compliments your overall marketing activities and works in accordance to your overall business objectives.
Our email marketing services to you, will typically involve:
- Strategy -We Do the Ground Work
- Planning – We Plan
- Create – We Write
- Reporting – Keep Building Trust
Managing your customer data is of utmost importance and we use a GDPR compliant platform that automatically tracks and updates a customer’s preferences as they choose to do so.
We’ll take your email list, in whatever form you have it at the moment and process it ready for use in our email marketing platform.
We’ll spend the time to establish what you already know about your customers; who they are, what they like.
We’ll also want to learn about your company, the brand, and business objectives so we can be sure the email activity will support your targets.
We’ll design sleek and professional email templates that shows consistency with your brand and other company communication.
We’ll also sit down to plan what a typical month of email marketing activity would involve before delving deeper into the specific content types required.
We’ll look to align the activity with key calendar dates as well as specific markers in your business or industry events.
You’ll get the chance to approve the schedule before we move onto the creating of the content.
We will craft carefully written email content that bypasses inbox spam filters and engages your customers compelling them to take an action to your website or social media page.
We’ll ensure the content is interesting and informative, that is doesn’t overwhelm the reader and provides a seamless customer journey through each of the email links.
We’ll also create all the encompassing elements required to support the email campaign. This can be a specific landing page, events page, blog post or social media announcements etc.
The final part of the planning is testing. We test and re-test the email to ensure every link works, and that the email will look as we expect once delivered to the inbox. When we’re happy, we’ll send you a test to approve before we click ‘send’.
Our email marketing platform provides a high level of information letting us know how your customers viewed the emails and what links they followed.
We know if they clicked a link or just deleted the whole email!
We’ll learn from these insights adjusting our content and plan as necessary to ensure we deliver more of what your customers enjoy.
As your customers adjust their email preferences, our email marketing platform will automatically grant their request ensuring we constantly abide by the data protection regulations.
Finally, we want to be sure our activities are supporting you for the long-term. We’ll work with you to ensure each month’s email campaign compliments your business activities to continue building a strong customer audience.
Call 01935 420780 or email info@gromedia.com
Frequently Asked Questions
It is a fast, flexible and cost effective marketing process of sending out information by email to a managed list of customers, both past and present.
It can be a highly personalised method of marketing using targeted mailing lists and has the potential to reach thousands of recipients.
Email marketing allows you to target certain groups of people with specific information.
This could be a short term offer or simply to share interesting content to build and maintain a meaningful relationship with your customers.
Despite the emergence of social media, email marketing is still the most preferred way of contact by adult internet users.
We ensure that we use an email marketing platform that securely holds your customer information which adheres to data protection regulations as well as monitors and actions any email preference changes or unsubscribe requests.
This will entirely depend upon your business and your objectives but we would recommend no more than once a week so as not to inundate your customers with too many emails from your business.
No, this is because each email address held on file is there because the customer has opted in to receive information from you.
In addition, we’ll ensure the email content is well written with ‘spam-friendly’ words and phrases to ensure inbox spam filters allow the email to land safely.
This would depend upon the frequency of emails that you want to send and the number of recipients.
A quick chat with us to establish your needs will enable us to give you a personalised quote.
Yes, email marketing isn’t a trade secret, but for it to be successful and effective, it is important to have a plan and stick to it!
We’ll ensure an email marketing schedule is set up so your customers receive regular, but not too often, emails that contain useful and informative content.
We know when the best time to schedule an email campaign is, and we spend time testing the email, ensuring the final product looks and feels, just right.